Have you ever heard about meeting with another person “eye to eye?”
Meet your customer or prospective customer eye to eye is a very descriptive visual. It is easy to imagine looking into another persons eyes while talking. When you do, it is the most engaged conversation you can have with true authenticity and vulnerability. This is a very powerful way of sharing a moment of communication.
A smile is the welcome mat to your face, and the eyes are the window of the soul. Being willing to look someone in the eye is a critical ingredient to building trust and rapport. Conversely, lack of eye contact can be a sign of deceit, or insecurity. If the other party notices that you avoid their eyes they may perceive that you are being deceitful or at least insecure. If they give you the benefit of the doubt and assume it isn’t outright deceit, they will wonder what it is you are insecure about. It could be something personal, or is it the product or service you’re presenting? These seeds of doubt will cause a lack of confidence and will often break a sales process.
Meeting eye to eye can also connote the ability to get a common understanding. Another way of saying it is “being on the same page.” Coming to agreement in language, terms, and conditions. This applies to relationships as well as the sales or negotiation process. Whether it is your spouse, your partner, your children or your friends, you will want to see them eye to eye. As a descriptive visual expression of agreement, it follows all good relationships.
In this day of pandemic and limited ability to personally meet with people, it is important to remember that it is still possible to remain connected. It may not be as easy to get together as it was in past, but the concept of reaching out to people, and communicating as thoroughly as possible, can still enrich our lives. The eye to eye meeting may not happen in physical proximity, but we can still communicate. We can still ask questions, and listen to the answers. We can still be involved in the lives of others. We can still care, and share ourselves with those who we love. Fortunately, eye to eye can still happen even when we are physically distant.
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